Client Contact Information
Identity Questions Part I 1. What is your brand mission statement?
3. What is your brand tagline?
2. What is your brand vision?
4. What is your brand story?
Identity Questions Part II 5. What are your brand values?
6. What makes your brand unique?
7. What is your brands tone of voice your brand uses to communicate?
Brand Information 8. What colors scheme do you want to use?
9. Social Media
10. Advertisement
The Golden Circle 11. WHAT – the products or services you offer to your customers?
12. HOW – the things that differentiate you from the competition?
13. WHY – the reason you are passionate and why you exist?
Something to think about... 14. Who is your target audience?
15. Please link any imagery that inspires your brand.
16. Please include any inspirational links you found.
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